Mamachari Bikes, Sept 2014
20 images Created 19 Sep 2014
Mamachari Bikes in Dalston, East London was founded by Noah Fisher in 2013. It sells refurbished "mamachari" Japanese shopping bikes: practical urban transport for parents and others. The bicyles are imported from Japan and repaired in the shop. Fisher chose Dalston area because it has the highest rate of bicycle usage in London.